Clout Research is a national opinion research firm based in Columbus Ohio specializing in helping candidates, issue groups, corporations, and local agencies understand the audience. Our firm’s background is particularly focused on measuring voter attitudes, but what makes our firm so valuable is the unique approach we take to elections.

Clout leverages more than 30 years of experience in research and communications expertise combined with our partner’s wide-range of voter contact and messaging experience. When you combine these backgrounds, we’re able to tell our clients what the electorate thinks, and how to deliver the message most effectively - this gives our clients the edge they need to win. Not only do we conduct great research, but we know how that research is most effectively going to be used. Most research firms have no clue how to actually deliver a message to the voters they’ve sampled. Not so with Clout.

Additionally, we provide the bridge between traditional polling and voter contact by offering clients predictive analytics tools that score voters and create turnout models that none of your competitors will have. This is a huge advantage for your campaign, should you choose to utilize these services.

Every campaign is different, and requires a customized approach. Understanding this, and knowing the dramatic way that technology has changed all of our lives in recent years, Clout Research employs the latest technology in the industry. We work with you to employ just the right solution to help you meet your goals.